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The Internet Meme Culture

 

From Frédéric Kaplan and Nicolas Nova

 

EPFL Press - Collection: Big Now - 2016-04-04

  • eBook [PDF]

    6,99 € 1,25 €
  • eBook [PDF]

    6,99 €
Available content types →  PDF Format
 
 
 

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Description

A new global phenomenon is changing the history of media in a major way. Millions of people are producing, altering and sharing “memes” — digital content comprised of stereotyped patterns. This “culture” is both inscribed within and shaping a new landscape ripe for a rich and complex investigation. For the first time, a phenomenon that is simultaneously global and local, pop and elitist; one that is constructed, mediated and structured by technology, can be observed with precision. Studying memes doesn’t just mean merely understanding the digital culture that produces them; we must also invent a new approach if we are to grasp the complexity of the creation and dissemination of these patterns on a global scale.

Outline

  • Introduction – Memes as replications of the “même”
  • Information visualization
  • Internet meme cases
  • How to create an Internet meme
  • Interviews – Kenyatta Cheese – An Xiao Mina
  • Observations on the life cycle of Internet memes (Christian Bauckhage)
  • Remix culture: an ordinary poetics of the web (Laurence Allard)
  • Reader
  • Glossary
  • Conclusion
  • Information

Available media

  • eBook [PDF]

    Pdf PDF (The Internet Meme Culture ), layout 128 x 188, 100 pages
    Download after payment

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